SELLING A LUXURY HOME
Selling a luxury home in the Washington, D.C. market requires a particular finesse and sophisticated marketing strategy that appeals to today’s prestige buyers. Whether your luxury property is in Georgetown or Kalorama in D.C., Bethesda, Chevy Chase or Potomac, Maryland … McLean or Great Falls, Virginia …. it is absolutely essential that the home be showcased where and when buyers are looking for their next luxury real estate purchase. Almost 90% of all home buyers start their search online so it is essential that real estate professionals be very tech-savvy and have the ability to adapt to this fast changing web-based world. At Legendary Homes, we excel at finding and utilizing the newest technologies and online marketing strategies to make sure your property is showcased beautifully and will be well positioned to receive maximum online exposure.
We also make the most of your real estate investment, not only with our superior marketing but also with keen negotiating skills and an integral knowledge of current market conditions and competing properties. We work tirelessly for you so you can trust your next move to Legendary Homes.
GO FROM START TO SOLD
Print vs Online Marketing
Buyers have moved from looking at magazine and newspaper ads to searching online. Today’s dominance of web-based home search tools has totally captivated the home buyers’ market and, as a result, superior photography has become a vital marketing tool. We work with some of the finest real estate photographers to create stunning virtual tours for websites, and we produce the highest-quality print brochures to convey an instant and memorable impression that potential buyers can take home and enjoy. Additionally, our website Legendary Homes is well placed in search engines so that buyers may find us when they are ready to look at luxury real estate in the Washington D.C. area.
Catered Broker Previews
When your home first goes on the market, we will host a catered luncheon and invite all the agents who are working with buyers in this price range to come and preview your extraordinary property. This preview will be your first introduction to the market and we at Legendary Homes will make sure it is a memorable event that shows off the finest features of your property.
Open Houses are conducted with client approval on a selective basis when deemed to be an appropriate event based on the particular property and market situation.
Twilight tastings and champagne brunches are hosted on occasion as part of our exclusive marketing for select properties.
Intelligent, articulate and respected … you can be assured that your sale will be handled with discretion and professionalism with the local knowledge to negotiate the best price for your property.
Not only will we guide you through every stage of the sales process, but we always recommend respected and experienced professionals from mortgage to title specialists in order to help simplify the selling process and ensure that our clients are satisfied. At the time of closing on your sale, our concierge service will make recommendations for your move and any improvement projects or handyman services you may require along with utility transfers. We are happy to share the best of our resources to help make your transition as smooth and enjoyable as possible.